The Elephant House

This famed Edinburgh café (where J.K. Rowling wrote the first Harry Potter book) was sadly destroyed in a fire in 2022. The phoenix from the ashes was a new sister café on nearby historic Victoria Street, and with this new location came the opportunity to refresh the cafe’s brand identity. The new brand for The Elephant House aligns the charm and magic of the historic Old Town of Edinburgh with the café’s wizarding literary roots.